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Thursday, February 18, 2021

"Greenwashing Turns "Ugly" Into Environmentally Friendly"

 Source:
https://brucewilds.blogspot.com/2021/02/greenwashing-turns-ugly-into.html


"Greenwashing is a term you may not be familiar with but may become used more frequently in the future.

The combination of limited public access to information and seemingly unlimited advertising has enabled companies to present themselves as caring environmental stewards, even as they were engaging in environmentally unsustainable practices.
 

... I expect the effort to portray a company as "caring about the environment" is about to be ramped up to a whole new level.
 
... Many companies are now working to engage customers in their sustainability efforts, even as their core business model remains environmentally ugly.

... It is often difficult for people to discover the truth about a company when it is hidden behind well-contrived lies.

... Marketers create advertisements that appeal to the sensitive hearts of the consumers by making images and films that are adorable.

This is also done by making green claims that are vague and ambiguous.

... Sadly, many of the ideas generated by these so-called environmentalists are akin to putting lipstick on a pig or rooted in the idea a great deal of money can be made by embracing this move.

... Years ago the answer was ethanol, a renewable domestically produced alcohol fuel made from plant material, today many see this as an expensive boondoggle to benefit big agriculture.

... The Green New Deal is modeled in part after Franklin D. Roosevelt’s New Deal, a large federal program designed to stabilize the economy and recover from the Great Depression.

It should be noted many people give credit to World War II for pulling America out of the Great Depression rather than Roosevelt's economic policies.
 
... It calls for a massive change in society and the way we live.


... silent on cost and how all this should be funded.

Below is a list of the five goals, which the resolution says should be accomplished in a 10-year mobilization effort:

    Achieve net-zero greenhouse gas emissions through a fair and just transition for all communities and workers

    Create millions of good, high-wage jobs and ensure prosperity and economic security for all people of the United States

    Invest in the infrastructure and industry of the United States to sustainably meet the challenges of the 21st century

    Secure for all people of the United States for generations to come: clean air and water; climate and community resiliency; healthy food; access to nature; and a sustainable environment

    Promote justice and equity by stopping current, preventing future, and repairing historic oppression of indigenous peoples, communities of color, migrant communities, de-industrialized communities, depopulated rural communities, the poor, low-income workers, women, the elderly, the unhoused, people with disabilities, and youth (“frontline and vulnerable communities”)


... Several Central Banks have already endorsed the green agenda.

This all falls into the scenario that it's time to finally fix the world and together we have the ability to create the money to do it.  

 
Enough about the money and the politics behind all this, the reality is, much of the direction the world takes will have less to do with the environment than the image those in charge wish to project."